A brand of our own

We sell names for a living, so running our own site without a real identity was starting to feel like the cobbler's barefoot children.

Namegarage now has one: a proper mark, a sage green you will see on every page, and a site design rebuilt around them — light and dark themes included. The favicon, the header, the buttons, the tier badges: one palette, drawn from one place.

Nothing about the catalog changed. Same names, same prices, same checkout. It just stopped looking like a spreadsheet wearing a template.

The practical reason to do this, beyond vanity: buyers wire five-figure amounts to us. A site that looks accountable, and looks the same every time you return to it, is part of earning that.